Sarah's Story

When life hands you lemons, make a Skin & Tonic…

Hey there, I’m Sarah!

I founded Skin & Tonic in 2015 with my boyfriend, trusted sidekick and partner-in-crime Josh.

Five years before that, I was having a life crisis. I suddenly lost my dad, and shortly afterwards I was diagnosed with endometriosis. In the middle of my grief and stress, I was suffering from debilitating symptoms and trying to juggle a demanding career in TV.

I was completely overwhelmed. My mind and body were exhausted. It showed on my skin, with constant flare-ups of dermatitis.

I knew I had to make some changes to my lifestyle. I quit my job, started to eat well and look after myself. I wanted to use sustainable skincare products were free from dubious ingredients and that were both gentle and effective. I retrained in skincare formulation and aromatherapy. Then I set about creating my own products to soothe my skin and support my wellbeing.

Josh was pretty shocked when I quit my job! But as he watched my transformation – physically and mentally -- he couldn’t help but agree that I was onto something positive. We started to think about how we could share it with others and… enter Skin & Tonic!

Our bootstrap start-up adventure began with Calm Balm, created in our kitchen with just a handful of savings and a second-hand plug-in hob. From there, we slowly added to our product line and our amazing team started to grow.

Despite the long days, late nights and inevitable start-up stresses, we beat the medical odds and became parents to our beautiful daughter, Thea. Those moments of selfcare became even more important after becoming a working mum!

For most of us, with our busy lives and hectic schedules, selfcare is squeezing in that five-minute skincare ritual that makes you feel all glowy and fresh-faced. Sometimes it’s taking a moment to breath in a soothing scent when you feel overwhelmed. Sometimes it’s wallowing in the bath with a face mask. Sometimes it’s just remembering to take off your make-up at the end of busy day.

I want to make skincare and selfcare simple for you, because I understand that it can make all the difference to how you look and feel. And that’s what Skin & Tonic is all about: giving you effective, organic, sustainable skincare and selfcare that fits effortlessly into your everyday life. Your busy, beautiful, chaotic and very real life!

Love, Sarah x